LEAH HINCKS
MARKETING INTERN,
Polar Beverages
09/2024- present
-
Spearhead event coordination and planning to elevate brand awareness and drive sales
-
Collaborate on social media strategy to aide in creating compelling content and boost engagement
-
Lead a team that attends events and acts as the face of Polar to maximize performance and hit field marketing objectives
CONTENT CREATOR,
The Girl's Column
03/2025- present
-
Produce engaging Substack posts tailored to Gen Z and Millenials
-
Create content that aided in Instagram follower growth
REPORTER,
The Post and Courier
06/2022- 04/2024
-
Leveraged digital strategy skills to craft stories that attracted more than 30 times the average online readership.
-
Consistently met both tight and long-term deadlines
-
Pitched and produced three to four stories weekly
-
Cultivated reliable sources and polished interview, editorial and SEO skills.
EDITORIAL INTERN,
Richmond Magazine
10/2021 to 05/2022
-
Honed copywriting skills for the monthly lifestyle magazine and its website
-
Introduced to digital strategies to increase engagement on stories
STAFF WRITER,
The Capital News Service
12/2021 to 05/2022
-
Produced weekly stories on the Virginia Statehouse
-
Led a team of reporters to produce breaking news and enterprise reports
MARKETING AND COMMUNICATIONS INTERN,
International Leadership Association
06/2021 to 08/2021
-
Drafted content for the nonprofit’s website and social media channels, prompting increased traffic and engagement
-
Collaborated with marketing and sales teams to develop communications strategies